Saturday, January 19, 2008

Red Rooster

One of these things is not like the other. One of these thing just isn't the same. Can you spot it?

Who do they think the are fooling by putting it between the Red Bull and sugarless Red Bull. I admit it could probably fool someone that lacks all 5 senses and is not familiar with energy drinks. Even then I'm sure it would still be a tough call. That doesn't seem like a very profitable demographic to be targeting. They copied Red Bull right down to the last detail and still managed to do a terrible job. As if naming the drink "Red [animal]" wasn't enough they ripped off the tag line too. The original, "Energy Drink," has been swapped for "Stimulation Drink" à la Word-right-click-synonyms. Way to raise the bar!

At least they went with an appropriate animal, roosters do wake up and can be red. Although, to be honest I would probably buy a drink named Red Platypus just for the amazingness-factor.

Also: Note the slightly larger cans of Red Bull on the left self. That isn't an optical illusion those are bigger and therefore packed with more energy. But still not quite as much as Power Thirst.

No comments: